A System that Grows with You
At CLR Design Studio, brand design isn’t a single step. It’s a series of intentional moves that meet you where you are and guide you to what’s next.
We help founders, studios, and teams navigate moments of change with a structured-yet-flexible system. Whether you’re seeking clarity, coherence, or full expression, we’ve designed three pathways that shape a brand from the inside out.
How It All Connects
Every project begins with a shift. It’s a signal that something needs to change.
Our approach follows this rhythm:
• The Open Hub
A space to pause and explore what’s shifting
A 60–90 min working session to uncover what’s emerging. A conversation before strategy.
A space to pause and explore what’s shifting
A 60–90 min working session to uncover what’s emerging. A conversation before strategy.
• Ignition
Direction before design
We define what matters, what to protect, and where to focus. This sets the foundation for intentional brand work.
• FrameDirection before design
We define what matters, what to protect, and where to focus. This sets the foundation for intentional brand work.
A system for expression
From strategy to structure, we build or refine your brand’s visual identity and rules for how it shows up.
Brand in full expression
Your brand comes to life across touchpoints, spaces, and experiences. Aligned, consistent, and alive.
Supporting Systems
Around the core brand journey, we offer ongoing Web Design and Marketing Design to ensure the systems we build have places to live, grow, and connect with people.
