Your Place Tells A Story.
Let's Shape The Brand That Grows With It.
You’ve built the space, the vibe, the experience.
Now it’s time to shape a brand that truly carries that same energy, making it clear, intentional and built to last.
EXPERIENCE
Every brand begins with a conversation.
Before strategy or design, there’s a moment to pause, make sense of what’s shifting, and reconnect to what matters.
That’s what The Open Hub is for. A creative session to clear the noise and set direction before diving into deeper work.
From there, every project takes its own path:
- Some need direction and foundations.
- Some need structure and a system.
- Some are ready to expand and grow.
That's why there are three creative pathways:
- IGNITION
- FRAME
- ECOSYSTEM
Wherever you start, the goal stays the same: a brand that feels alive, connects with people, and lasts.
Explore The Open HubCREATIVE PATHWAYS
Foundations
A focused process to uncover your purpose, audience, and visual foundations. You’ll leave with early identity assets like your logo, colour palette, and a sense of how your brand should feel and move.
Book yourIgnition Session
System Build
We take your brand’s core and build it out, from logos and typography to tone, messaging, and usage. It’s the structure that gives your brand confidence, consistency, and room to evolve.
Build yourbrand system
Collaboration
Here, identity meets experience. We expand your visual and verbal system into environments, campaigns, packaging, and digital platforms so your brand feels consistent, lived-in, and real.
evolve yourecosystem
Meet Charlotte
Charlotte is a brand designer who believes in creating identities people can truly feel. Through CLR Design Studio, she brings story, strategy, and design together in systems that hold meaning across every expression. Her Spatial System™ moves through Ground, Form, and Flow, from purpose, to identity, to expansion.
Her non-linear path into design gives her a broader perspective, blending intuition with focused strategy and asking the right questions to create meaningful, aligned work from the start.
She works with founders, creative teams, and cultural projects seeking clarity and cohesion.
For Charlotte, brand vision deserves more than surface polish. From early sparks to rooted studios, she helps build brands that endure, visual, verbal, and experiential.
Charlotte draws inspiration from travel, diverse cultures, and the details of what is happening locally. These experiences spark fresh ideas and new ways of seeing.
What inspires her most are moments of flow, whether walking her dog Ziggy, cycling through the hills, spending time with family, or diving into music and podcasts that shift her perspective.
My Services
1.1 / For creatives and businesses at the start or at a crossroads. Whether you’re building your brand for the first time or rethinking it entirely, this service gives you clarity, values, and a visual direction to grow from.
Together we create a strong foundation so your brand can move forward with confidence and coherence
2.1 / Building identities that feel lived-in and lasting. From logos and colour systems to the words and expressions that hold it together, I create brands that reflect purpose and hold their shape across time and context.
3.1 / Website design that connects, converts, and feels like home for your brand.
From page flow and structure to responsive layouts and visual systems, I create sites that align with your identity and work seamlessly across platforms.
Photos
4.1 / Capturing the textures, spaces and details that tell your story. With an eye for the small moments that hold weight, I create images that feel authentic, human and true to the brand behind them.
